Elderly couple with a nurse

Providing clear vision is both a healthcare service and the intentional focus for leadership at Vance Thompson Vision. With five locations across the Midwest, the practice is designed to maximize the patient experience based on the concept that seeing your best means being your best.

High quality care is assured through cutting–edge technology and highly qualified ophthalmologists and optometrists practicing under the guidance of Dr. Vance Thompson, a world leader in ophthalmology services and research. While this technical expertise is a benefit, patient testimonials are filled with comments regarding the care and concern of staff. The five star ratings are certainly evidence of employees living out the mission of the organization through high-quality, personalized care.

Matt Jensen, CEO Vance Thompson Vision“Technological innovation is happening at a more rapid pace than ever. The idea that technology can differentiate you is becoming less and less. It’s losing traction,” expanded Matt Jensen, chief executive officer for Vance Thompson Vision. “The element that remains and provides the most impact, is what people experience in real time; and that’s driven by your team.”

Jensen understands healthcare is personal. Any individual in need of healthcare services becomes vulnerable. The level of comfort and confidence relayed by healthcare professionals at every stage of care can impact positive health outcomes. As one of only a handful of Certified Experience Economy Experts, he has a clear passion for delighting customers, families and friends through collecting experiences, not things.

Jensen will share his expertise and insights as part of the Improving the Patient Experience Webinar Series highlighting Employee Ambassadors: Organic Word of Mouth on March 19, 2019, starting at 12:00 p.m. [CT]. The webinar recording will be provided on the Great Plains QIN event page.

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Registration is also open for the April webinar on patient and family advisory councils. Register today.

In addition to his leadership role at Vance Thompson Vision, Jensen is the principal/founder of Matt Jensen Marketing, a national columnist and an international speaker on customer experience design in business and healthcare. His teams have helped create customer-centered cultures and are rated among the best places to work in America.

Previous webinars in the Patient Engagement Webinar series, hosted by the Great Plains Quality Innovation Network, are now available for review.

  1. Beyond First Impressions: Determining Market Impact on Patient Engagement – January 15, 2019
    Presenters: Michael Winkleman, Patient X Agency and Julia Yoder, Brookings Health System
  2. Facility Branding: Identify and Impact Public Perception – February 12, 2019
    Presenters: Becky McElroy, Patient X Agency and Nathan Unruh, DC, Envive Chiropractic
  3. Employee Ambassadors: Organic Word of Mouth – March 19, 2019
    Presenter: Matt Jensen, Vance Thompson Vision
  4. Following Patient Advice: Creating Positive Change from Negative Feedback – April 16, 2019
    Presenters: Tanya Sharp and Tammy Reigle, Boone County Health Center

Find all of the Great Plains QIN education opportunities on the Calendar of Events.